GIFT WISELY
When it comes to gift giving, lottery tickets are usually seen as fun little add-ons. It’s a classic tale of always a bridesmaid never a bride. So, in order to elevate scratchers as gifts, we did what every client dreams of... We told people to think twice about buying their product.
TV
RADIO
*Client Work - Sales increased 20% from the years prior.
Art Director: Audrey Wilcox